To elevate Farfetch’s fine jewellery and watches category, we redefined its creative direction with a bold editorial approach, blending high jewellery with emerging fashion brands. This strategy strengthened our authority and helped secure key partnerships with Richemont and LVMH.
SERVICES: CREATIVE DIRECTION, CASTING, ART DIRECTION ON SET
Photography: Arnaud Lajeunie
Styling: Victoire Simonney