In this 2020 brand campaign, led by the brand’s Creative Director, our team focused on the 360° deployment, ensuring a cohesive rollout across all channels. The campaign aimed to reaffirm FARFETCH’s original USP—connecting the best fashion boutiques with fashion lovers worldwide. This vision was brought to life through a collaboration between 10 Corso Como Milano and Chloé Wise in NYC, complemented by social-first edits from other stores.
SERVICES: CREATIVE DIRECTION, CONTENT CREATION, INFLUENCER STRATEGY
global brand Director: Ronojoy Dam
Video: Frank Lebon